The ask was to come up with a social media strategy to showcase Marina Home as the home of the free spirited, creative explorers, unconstrained and undefined people. The goal is to cater content that targets individuals who share the same personality of our brand.
marina home
Products were showcased through content that talks to the customers based on their interests, tastes, and individual unique preferences that distinguish them from the world.
how was it done?
Though diversifying their communication with the audience through storifying the products and adding more depth to the originality and uniqueness of our products.
Our homes have always been unique places for experiencing unforgettable moments that mark our lives.
We don’t often think about how much our physical surroundings interplay with our everyday. Home furniture witnesses our daily lives, celebrations & conversations.
There’s no doubt that furniture is universal, it connects us to our home, family & friends. It is not uncommon that a piece of furniture calls to mind a cherished memory. If you have something where an intriguing story is embedded in every piece, it can speak a thousand words and resonate as a spirit & identity of your home.
Every piece of furniture crafted at Marina Home delivers a fascinating story, a story that adapts to different needs while complementing a variety of lifestyles, a story that echoes radiantly in your home every day.
1.
Inspiration
Every piece of furniture crafted at Marina Home delivers a fascinating story, a story that adapts to different needs while complementing a variety of lifestyles, a story that echoes radiantly in your home every day.
Curated
Stories
2.
User taps the stories to to unfold the main message
five
senses
3.
